Management of Alliance Networks by Włodzimierz Sroka & Štefan Hittmár

Management of Alliance Networks by Włodzimierz Sroka & Štefan Hittmár

Author:Włodzimierz Sroka & Štefan Hittmár
Language: eng
Format: epub
Publisher: Springer Berlin Heidelberg, Berlin, Heidelberg


Phase II—partners will proceed to the phase of social trust if psychological trust is supported by the results of ongoing interaction with a partner. This phase is less dependent on the top managers involved in cooperation, and to a greater extent depends on everyday relations between the employees of partners.

As cooperation strengthens, partners reach the third phase, i.e. institutional trust. In this phase, the managers perceive other network participants as good partners, even if they were not personally engaged in any project involving cooperation with other entities.



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